RPGNow

Showing posts with label analytics. Show all posts
Showing posts with label analytics. Show all posts

Monday, January 9, 2017

Tavern Analytics - We Are an Older Bunch of F@ckers ;)

ENworld just posted their analytics results and I figured it would be interesting peeking at those of The Tavern.

79.5% of Tavern readers are 35 years of age or older. For ENworld, approximately 70% of their readership is 34 years of age or younger.

96.2% of Tavern readers identify as male, putting female readership at 3.8% (if I recall correctly, it was 3.1% back in July)

ENworld is 92.4% and 7.6% respectively.

There are observations that can be made from these numbers about the number of female gamers in the hobby, but the biggest one is that they are an untaped market for the gaming hobby in general.

68.3% of Tavern visitors are returning visitors, ENworld has a 67.3% rate. Pretty much the same.

So, The Tavern audience consists overwhelmingly of middle aged men. Sounds like my local pub :)




Tenkar's Tavern is supported by various affiliate programs, including Amazon, RPGNow,
and Humble Bundle as well as Patreon. Your patronage is appreciated and helps keep the
lights on and the taps flowing. Your Humble Bartender, Tenkar

Blogs of Inspiration & Erudition