I don't recall seeing a platform-wide sale on print titles at DTRPG in the past. I know that 10% isn't a huge discount, but for those that were on the fence about getting certain titles in print, this may just be the thing to put them at the tipping point.
Heck, I already own two of the top five titles on the print list - Worlds Without Number and Ascendant. Not every print title is included, but nearly 150 of the top selling titles.
Here's the link to the sale page. No coupons required :)
You can catch the daily Tavern Chat cast on YouTube - Tenkar